The Hiller Companies Sponsors Gears and Beers to Benefit the Delta Bike Project


Mobile, AL, –Several hundred bike riders turned out in downtown Mobile on Saturday, November 14 for the Gears and Beers Ride 2015 event to benefit the Delta Bike Project. As the title sponsor, The Hiller Companies wanted to support this great, local non-profit to help people ride their way to providing better accessibility to bike transportation in the Port City.

“This past summer, Claude Warren, our CFO and a bike enthusiast, was hit by a car while biking and injured pretty badly,” Director of Business Development for Commercial & Industrial Markets, John Mackey said. “We decided to sponsor this event in honor of Claude and to support bike access and awareness in our community.”

Gears and Beers raised money for the Delta Bike Project’s bike corral, fixit stations and programming with a total of 300 registered bike riders for a long ride (48 miles) and a short ride (10 miles). Fifty volunteers worked tirelessly to make the fundraiser a success.

“We would like to make this an annual event at some point,” Jeff DeQuattro, Director of the Delta Bike Project, said. “We participate in a lot of other big events throughout the year such as runs, rides and Streets Alive – to name a few – and after this successful event, we would really like to continue with Gears and Beers.”

The Delta Bike Project is a non-profit community bicycle shop whose vision is to make the world a healthier place through increasing bicycle use for environmental, social, creative and practical purposes. The event was hosted by LoDa Bier Garten and also sponsored by New Belgium Brewing Company.

“We believe that cycling should be accessible to people of all walks of life, “DeQuattro said. “We want to help eliminate any economic barriers by offering a community space for tools and learning do-it-yourself repairs as well as offering low cost access to donated and recycled bicycles.”

Warren attended the event and had a great day supporting the cause.

“The number of riders far exceeded our expectations, and everyone had a wonderful time,” he said. “There was a great energy and camaraderie among the riders, and the volunteers did a bang up job!”

The Delta Bike Project has big plans for the future. They want to expand the Read to Ride program for youth literacy, add more bikes for the Time is Money program (to distribute bikes to those in need in exchange for volunteer hours) and to add more students in the at-risk youth Build-a-Bike Program.

“We really appreciate everything the Delta Bike Project does for our community,” Mackey said after the event. “Gears and Bears was a lot of fun. It was a great way for Hiller to honor Claude and for us to support a great community effort.”